Purelightpower.com Redesign
Purelight underwent a full rebrand in 2022. Part of that rebrand in 2023 included completely redesigning Purelightpower.com, which is one of the primary revenue channel for the company. My team and I helped to take the Purelight website to next level through an overhaul of aesthetics and experience. We wanted to create a better portrayal of the Purelight brand and its product offering.
The redesign was successful at raising customer conversion 2.5%.
Identity & Design - Me
Purelightpower.com Redesign
Purelight underwent a full rebrand in 2022. Part of that rebrand in 2023 included completely redesigning Purelightpower.com, which is one of the primary revenue channel for the company. My team and I helped to take the Purelight website to next level through an overhaul of aesthetics and experience. We wanted to create a better portrayal of the Purelight brand and its product offering.
The redesign was successful at raising customer conversion 2.5%.
Identity & Design - Me
Selected works featured above. ↗ Go to work to see full projects.
Selected works featured above. ↗ Go to work to see full projects.