As part of a broader engagement with Purelight, PLP.STORE was developed as both a storefront and a digital brand canvas. Company merch played an important role in reinforcing internal culture and employee engagement. In addition to apparel design, the goal was to create a central hub for brand expression and company culture through a dedicated online store.


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As part of a broader engagement with Purelight, PLP.STORE was developed as both a storefront and a digital brand canvas. Company merch played an important role in reinforcing internal culture and employee engagement. In addition to apparel design, the goal was to create a central hub for brand expression and company culture through a dedicated online store.


View Live site ↗







As part of a broader engagement with Purelight, PLP.STORE was developed as both a storefront and a digital brand canvas. Company merch played an important role in reinforcing internal culture and employee engagement. In addition to apparel design, the goal was to create a central hub for brand expression and company culture through a dedicated online store.


View Live site ↗





Selected works featured above. ↗ Go to work to see full projects.

Selected works featured above. ↗ Go to work to see full projects.

Selected works featured above. ↗ Go to work to see full projects.